Friday, August 15, 2008

McCain: "The Taxman Cometh"

McCain released the latest in his series of celebrity ads (they must be working for him to keep making them):



This of course is not the first time that Republicans have made this claim. I did some research and it seems pretty clear to me that the tax increases Obama is proposing apply only to those making over 250 thousand dollars a year. He has even said that the proposed capital gains tax increase would only apply to those making over $250,000. Taxes is of course a complicated issue, so if the McCain camp has an explanation for how exactly Obama would raise taxes on the middle class, I'd like to hear it. However, I can find no such details. So to claim that "Obama's new taxes could break your family budget" seems misleading, unless of course McCain assumes most families make over $250,000.

With that said, I would not call this an outright lie. Here are some possible ways to salvage this message:

1) There is an argument to be made that increasing taxes on the rich will be harmful to the economy. That's a valid point to make, but this ad clearly is not taking that angle. It clearly implies that Obama will increase taxes on average Americans, not that the taxes will hurt average Americans indirectly.

2) Another possible saving grace for this ad is if one argues that Obama's past voting record indicates that he would raise taxes, despite what Obama might be saying now. That is another good point, but again this ad does not make that argument. It could have said, "Obama has voted for higher taxes" rather than making it appear as if Obama has promised he will raise taxes, which the phrase "Obama's new taxes" clearly implies.

3) Finally, it can also be argued that Obama's proposed increases in spending will necessitate higher taxes, regardless of what he might promise now. Again, that is a valid point. The problem, however, is that McCain has promised to eliminate the deficit in four years. He claims to be able to do that simply by curbing wasteful spending without tax increases, but that seems like a pipe dream to me. So if McCain doesn't have a solid plan to balance the budget, then he can't criticize Obama's tax plan for not being fiscally balanced either.

As if I need another reason to call him out, the memory of McCain scolding Romney for running a negative primary campaign makes these ads all the more bitter to the taste.

Wrong Rating: 2 out of 4 (misrepresentation)

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